sustainability

Sustainability is in our DNA. As a rental business, we are proud to be part of the circular economy with the aim of using resources as well as possible. Reduce - Reuse - Recycle

Renting things that we only need for a short time instead of buying them is sustainable (read more here ). In addition, we value high-quality fashion to guarantee long-term use. Our focus is on sustainable materials and brands. Short transport routes and European production are important to us. And yes, we also have some products in our range that do not meet these criteria. This is where the cat bites its own tail - there are currently not enough sustainable brands to offer you an attractive selection. Maternity wear and babywearing jackets in particular are only used for such a short time that they are either made for a short lifespan (correspondingly not sustainable) or fulfill 1,000 functions at the same time in order to be able to be worn beyond the pregnancy and babywearing period, which in turn has a negative effect on style and functionality affects. The more that is rented, the more brands and we can develop and offer fashion that is both chic and sustainable and fulfills its purpose - to show off your baby bump or to accompany you and your baby on your walks.

"We don't need a handful of people being perfectly sustainable, we need millions of people doing it imperfectly."